To enable you to assess the feasibility of the project, and to confirm (or not) that your product or service meets a consumer need.
We act on your company's development by identifying both opportunities and threats to your commercial activity. We assess your business from every angle: competitive, environmental, commercial, technological, etc.
Market audit and analysis Gathering and analysing information to identify the characteristics of the market in which the product or service will be launched. Customer analysis The aim is to determine the customer's profile and purchasing power. A At what price can the product be sold? How can the customer base be characterised?